SER.O.YA

SER.O.YA is a New York-based contemporary brand with a purpose that transcends fashion. Through a collection of unconstrained, gender-optional designs, SER.O.YA aims to be a vessel for positivity: spreading good energy, encouraging connectivity, and catalyzing social movement. Each drop, SER.O.YA partners with a different organization, with a portion of the proceeds being donated to each charitable cause. We say do you, wear you.

Edith Cropped Hoodie in Skylight Terry

SER.O.YA

Regular Price
CHF 267.00
Sale Price
CHF 267.00
Regular Price
CHF 267.00
Unit Price
per 

Exclusive Online Only Sale

Catalina Jean in Skylight Terry

SER.O.YA

Regular Price
CHF 249.00
Sale Price
CHF 249.00
Regular Price
CHF 249.00
Unit Price
per 

Exclusive Online Only Sale

Wilma Top in Pistachio/Cream

SER.O.YA

Regular Price
CHF 151.00
Sale Price
CHF 151.00
Regular Price
CHF 151.00
Unit Price
per 

Exclusive Online Only Sale

Winnie Skirt in Pistachio/Cream

SER.O.YA

Regular Price
CHF 151.00
Sale Price
CHF 151.00
Regular Price
CHF 151.00
Unit Price
per 

Exclusive Online Only Sale

Zuri Skirt in Malibu Pink

SER.O.YA

Regular Price
CHF 204.00
Sale Price
CHF 204.00
Regular Price
CHF 204.00
Unit Price
per 

Exclusive Online Only Sale

Faith Jacket in Malibu Pink

SER.O.YA

Regular Price
CHF 356.00
Sale Price
CHF 356.00
Regular Price
CHF 356.00
Unit Price
per 

Exclusive Online Only Sale

Kitt Pant in Pistachio

SER.O.YA

Regular Price
CHF 213.00
Sale Price
CHF 213.00
Regular Price
CHF 213.00
Unit Price
per 

Exclusive Online Only Sale

Mollie Top in Pistachio

SER.O.YA

Regular Price
CHF 160.00
Sale Price
CHF 160.00
Regular Price
CHF 160.00
Unit Price
per 

Exclusive Online Only Sale

Wrenley Low-Rise Jean in Skylight

SER.O.YA

Regular Price
CHF 267.00
Sale Price
CHF 267.00
Regular Price
CHF 267.00
Unit Price
per 

Exclusive Online Only Sale

Delta Dress in Malibu Pink

SER.O.YA

Regular Price
CHF 264.00
Sale Price
CHF 264.00
Regular Price
CHF 264.00
Unit Price
per 

Exclusive Online Only Sale

Clarette Skirt in Black/ River

SER.O.YA

Regular Price
CHF 356.00
Sale Price
CHF 356.00
Regular Price
CHF 356.00
Unit Price
per 

Exclusive Online Only Sale

Save 30%

Virgo Catsuit in Black

SER.O.YA

Regular Price
CHF 280.00
Sale Price
CHF 280.00
Regular Price
CHF 401.00
Unit Price
per 

Exclusive Online Only Sale

Save 30%

Finley Cargo Pant in Winter Whitel

SER.O.YA

Regular Price
CHF 185.00
Sale Price
CHF 185.00
Regular Price
CHF 264.00
Unit Price
per 

Exclusive Online Only Sale

Hilda Jean in River

SER.O.YA

Regular Price
CHF 267.00
Sale Price
CHF 267.00
Regular Price
CHF 267.00
Unit Price
per 

Exclusive Online Only Sale

Save 30%

Debbi Strapless Top in Malibu Pink

SER.O.YA

Regular Price
CHF 91.00
Sale Price
CHF 91.00
Regular Price
CHF 130.00
Unit Price
per 

Exclusive Online Only Sale

Margot Cuffed Jeans in River

SER.O.YA

Regular Price
CHF 294.00
Sale Price
CHF 294.00
Regular Price
CHF 294.00
Unit Price
per 

Exclusive Online Only Sale

Mountain Wide Leg Jean in Skylight

SER.O.YA

Regular Price
CHF 291.00
Sale Price
CHF 291.00
Regular Price
CHF 291.00
Unit Price
per 

Exclusive Online Only Sale

Save 30%

Roma Jean in Bayside

SER.O.YA

Regular Price
CHF 181.00
Sale Price
CHF 181.00
Regular Price
CHF 258.00
Unit Price
per 

Exclusive Online Only Sale

Save 30%

Aston Low Rise Jean in Bayside

SER.O.YA

Regular Price
CHF 185.00
Sale Price
CHF 185.00
Regular Price
CHF 264.00
Unit Price
per 

Exclusive Online Only Sale

Save 70%

Stephy Cargo Pant in Coastline

SER.O.YA

Regular Price
CHF 148.00
Sale Price
CHF 148.00
Regular Price
CHF 490.00
Unit Price
per 

Exclusive Online Only Sale

Silver Maxi Dress in Black

SER.O.YA

Regular Price
CHF 267.00
Sale Price
CHF 267.00
Regular Price
CHF 267.00
Unit Price
per 

Exclusive Online Only Sale

Ruby Dress in Black

SER.O.YA

Regular Price
CHF 249.00
Sale Price
CHF 249.00
Regular Price
CHF 249.00
Unit Price
per 

Exclusive Online Only Sale

Sold Out

Pamela Blouse in Silver

SER.O.YA

Regular Price
CHF 179.00
Sale Price
CHF 179.00
Regular Price
CHF 338.00
Unit Price
per 

Exclusive Online Only Sale

Save 45%

Doral Bralette in Silver

SER.O.YA

Regular Price
CHF 68.00
Sale Price
CHF 68.00
Regular Price
CHF 124.00
Unit Price
per 

Exclusive Online Only Sale

Vestra Bodysuit in Fort Greene

SER.O.YA

Regular Price
CHF 160.00
Sale Price
CHF 160.00
Regular Price
CHF 160.00
Unit Price
per 

Exclusive Online Only Sale

Save 62%

Murphy Mid Rise Jean in White

SER.O.YA

Regular Price
CHF 94.00
Sale Price
CHF 94.00
Regular Price
CHF 246.00
Unit Price
per 

Exclusive Online Only Sale

Save 88%

Lex Short in Vintage Jade

SER.O.YA

Regular Price
CHF 23.00
Sale Price
CHF 23.00
Regular Price
CHF 197.00
Unit Price
per 

Exclusive Online Only Sale