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SER.O.YA

SER.O.YA is a New York-based contemporary brand with a purpose that transcends fashion. Through a collection of unconstrained, gender-optional designs, SER.O.YA aims to be a vessel for positivity: spreading good energy, encouraging connectivity, and catalyzing social movement. Each drop, SER.O.YA partners with a different organization, with a portion of the proceeds being donated to each charitable cause. We say do you, wear you.

Galleria Maxi Dress

SER.O.YA

Regular Price
¥49,700
Sale Price
¥49,700
Regular Price
¥49,700
Unit Price
per 

Exclusive Online Only Sale

Tabitha Mesh Ruched Midi Dress in Sapphire

SER.O.YA

Regular Price
¥49,700
Sale Price
¥49,700
Regular Price
¥49,700
Unit Price
per 

Exclusive Online Only Sale

Tallulah Maxi Dress

SER.O.YA

Regular Price
¥49,700
Sale Price
¥49,700
Regular Price
¥49,700
Unit Price
per 

Exclusive Online Only Sale

Blithe Crochet Bandeau Top in Porcelain

SER.O.YA

Regular Price
¥25,500
Sale Price
¥25,500
Regular Price
¥25,500
Unit Price
per 

Exclusive Online Only Sale

Nerina Crochet Hot Short in Porcelain

SER.O.YA

Regular Price
¥32,600
Sale Price
¥32,600
Regular Price
¥32,600
Unit Price
per 

Exclusive Online Only Sale

Nola Crochet Bra in Sea Foam

SER.O.YA

Regular Price
¥16,900
Sale Price
¥16,900
Regular Price
¥16,900
Unit Price
per 

Exclusive Online Only Sale

Sandy Crochet Skirt in Sea Foam

SER.O.YA

Regular Price
¥28,300
Sale Price
¥28,300
Regular Price
¥28,300
Unit Price
per 

Exclusive Online Only Sale

Bimini Mesh Halter

SER.O.YA

Regular Price
¥25,500
Sale Price
¥25,500
Regular Price
¥25,500
Unit Price
per 

Exclusive Online Only Sale

Kail Low Rise Mini Skirt in Flat Light

SER.O.YA

Regular Price
¥28,300
Sale Price
¥28,300
Regular Price
¥28,300
Unit Price
per 

Exclusive Online Only Sale

Ally Stretch Denim Vest in White

SER.O.YA

Regular Price
¥35,400
Sale Price
¥35,400
Regular Price
¥35,400
Unit Price
per 

Exclusive Online Only Sale

Leonora Linen Mini Dress in Linen Beige

SER.O.YA

Regular Price
¥31,200
Sale Price
¥31,200
Regular Price
¥31,200
Unit Price
per 

Exclusive Online Only Sale

Tropez Maxi Dress in Porcelain

SER.O.YA

Regular Price
¥56,800
Sale Price
¥56,800
Regular Price
¥56,800
Unit Price
per 

Exclusive Online Only Sale

Pia Mesh Midi Skirt in Coco

SER.O.YA

Regular Price
¥28,300
Sale Price
¥28,300
Regular Price
¥28,300
Unit Price
per 

Exclusive Online Only Sale

Belinda Short in Iceberg

SER.O.YA

Regular Price
¥38,300
Sale Price
¥38,300
Regular Price
¥38,300
Unit Price
per 

Exclusive Online Only Sale

Save 35%

Finn Cargo Skirt in Navy Stripe

SER.O.YA

Regular Price
¥25,000
Sale Price
¥25,000
Regular Price
¥38,300
Unit Price
per 

Exclusive Online Only Sale

Save 21%

Chill Ruched Jean in Coastline

SER.O.YA

Regular Price
¥39,300
Sale Price
¥39,300
Regular Price
¥49,700
Unit Price
per 

Exclusive Online Only Sale

Save 40%

Wilma Top in Pistachio/Cream

SER.O.YA

Regular Price
¥14,300
Sale Price
¥14,300
Regular Price
¥24,000
Unit Price
per 

Exclusive Online Only Sale

Faith Jacket in Malibu Pink

SER.O.YA

Regular Price
¥56,800
Sale Price
¥56,800
Regular Price
¥56,800
Unit Price
per 

Exclusive Online Only Sale

Save 37%

Kitt Pant in Pistachio

SER.O.YA

Regular Price
¥21,500
Sale Price
¥21,500
Regular Price
¥34,000
Unit Price
per 

Exclusive Online Only Sale

Wrenley Low-Rise Jean in Skylight

SER.O.YA

Regular Price
¥42,600
Sale Price
¥42,600
Regular Price
¥42,600
Unit Price
per 

Exclusive Online Only Sale

Save 32%

Roma Jean in Bayside

SER.O.YA

Regular Price
¥27,900
Sale Price
¥27,900
Regular Price
¥41,100
Unit Price
per 

Exclusive Online Only Sale