SER.O.YA

SER.O.YA is a New York-based contemporary brand with a purpose that transcends fashion. Through a collection of unconstrained, gender-optional designs, SER.O.YA aims to be a vessel for positivity: spreading good energy, encouraging connectivity, and catalyzing social movement. Each drop, SER.O.YA partners with a different organization, with a portion of the proceeds being donated to each charitable cause. We say do you, wear you.

Cape Skirt in White/Coastline

SER.O.YA

Regular Price
¥36,000
Sale Price
¥36,000
Regular Price
¥36,000
Unit Price
per 

Exclusive Online Only Sale

Silvana Maxi Skirt in Cloud Tie Dye

SER.O.YA

Regular Price
¥62,800
Sale Price
¥62,800
Regular Price
¥47,000
Unit Price
per 

Exclusive Online Only Sale

Natalia Scarf Top in Cloud Tie Dye

SER.O.YA

Regular Price
¥31,200
Sale Price
¥31,200
Regular Price
¥31,200
Unit Price
per 

Exclusive Online Only Sale

Monet Bra in Ice Blue

SER.O.YA

Regular Price
¥26,500
Sale Price
¥26,500
Regular Price
¥26,500
Unit Price
per 

Exclusive Online Only Sale

Zucker Shirt in Ice Blue

SER.O.YA

Regular Price
¥54,900
Sale Price
¥54,900
Regular Price
¥54,900
Unit Price
per 

Exclusive Online Only Sale

Wren Short in Ice Blue

SER.O.YA

Regular Price
¥37,500
Sale Price
¥37,500
Regular Price
¥37,500
Unit Price
per 

Exclusive Online Only Sale

Jac Knit Short in Cream/Navy

SER.O.YA

Regular Price
¥31,200
Sale Price
¥31,200
Regular Price
¥31,200
Unit Price
per 

Exclusive Online Only Sale

Blossom Mini Skirt in Coastline

SER.O.YA

Regular Price
¥47,000
Sale Price
¥47,000
Regular Price
¥47,000
Unit Price
per 

Exclusive Online Only Sale

Lai Satin Cargo Pant in Navy

SER.O.YA

Regular Price
¥46,500
Sale Price
¥46,500
Regular Price
¥46,500
Unit Price
per 

Exclusive Online Only Sale

Edith Cropped Hoodie in Skylight Terry

SER.O.YA

Regular Price
¥47,000
Sale Price
¥47,000
Regular Price
¥47,000
Unit Price
per 

Exclusive Online Only Sale

Catalina Jean in Skylight Terry

SER.O.YA

Regular Price
¥43,800
Sale Price
¥43,800
Regular Price
¥43,800
Unit Price
per 

Exclusive Online Only Sale

Save 40%

Wilma Top in Pistachio/Cream

SER.O.YA

Regular Price
¥15,800
Sale Price
¥15,800
Regular Price
¥26,500
Unit Price
per 

Exclusive Online Only Sale

Save 40%

Winnie Skirt in Pistachio/Cream

SER.O.YA

Regular Price
¥15,800
Sale Price
¥15,800
Regular Price
¥26,500
Unit Price
per 

Exclusive Online Only Sale

Faith Jacket in Malibu Pink

SER.O.YA

Regular Price
¥62,800
Sale Price
¥62,800
Regular Price
¥62,800
Unit Price
per 

Exclusive Online Only Sale

Silver Maxi Dress in Black

SER.O.YA

Regular Price
¥47,000
Sale Price
¥47,000
Regular Price
¥47,000
Unit Price
per 

Exclusive Online Only Sale